Cheil moves people and brands with ideas in which technology often plays the leading role. The Ideas that move manifesto expresses the agency's beliefs and gives Cheil a clear position in the market. The extensive work for Samsung is a wonderful example of this.

The manifesto "Ideas that move."

Manifesto film with work created by the agency.
Agency Cheil - strategy, copy: Huib Maaskant - edit: Gijs van den Ende.

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